Privacy Policy

Equals (“we”, “us”, “our”) is a dating and life-planning platform operated by Triple Lynx Media Group Inc. This Privacy Policy explains what personal information we collect, how we use it, who we share it with, and the choices and rights you have.

1. Information we collect

Information you provide

Account data: email address, password (stored hashed), and display name.
Profile data: age, city, bio, photos, values, goals, dealbreakers, and relationship timeline preferences.
Activity data: swipes, matches, messages, and life-builder items you create.
Communications: messages you send to other users and support requests you send to us.

Information collected automatically

Usage and analytics: in-app events such as profile views, swipes, and feature engagement, used to improve matching and the product.
Device and technical: device type, browser, operating system, and IP address, used for security, fraud prevention, and analytics.

2. How we use your information

To create and manage your account and authenticate you.
To build your profile, compute compatibility, and show you potential matches.
To deliver messages and notifications about matches and activity.
To prevent abuse, spam, and fraudulent accounts.
To analyze and improve the product and its features.
To comply with legal obligations and enforce our Terms of Service.

We do not sell your personal information to third parties.

3. Legal bases for processing (GDPR)

If you are in the European Economic Area, United Kingdom, or Switzerland, we process your personal data on the following lawful bases:

Consent: when you agree to receive marketing or optional notifications.
Contract: to provide the dating and matching services you requested.
Legitimate interests: for security, fraud prevention, and product improvement, balanced against your rights.
Legal obligation: to comply with applicable law.

4. How we share your information

Other users see your profile only when you appear in their discover feed or after a mutual match. Messages are visible to you and your match. We share limited data with service providers who act on our behalf under contract:

Infrastructure: hosting and database providers.
Payments: payment processors for billing and subscriptions.
Communications: email delivery for account and transactional messages.

We may disclose information when required by law, court order, or to protect the rights, property, or safety of Equals, our users, or others.

5. Data retention

We keep your profile and activity data for as long as your account is active. Messages and match history are retained while your account exists. You can delete your account at any time, after which we remove or anonymize your personal information within a reasonable period, except where retention is required by law.

6. International data transfers

Your information may be processed in countries other than your own. We rely on standard contractual clauses and similar safeguards to protect data transferred across borders in accordance with applicable law.

7. Security

We use reasonable technical and organizational measures to protect your information, including encrypted password storage and access controls. No system is perfectly secure, and we cannot guarantee absolute protection, but we work to safeguard your data.

8. Children’s privacy

Equals is not intended for anyone under 18. We do not knowingly collect personal information from children. If you believe a minor has provided us data, contact us and we will delete it.

9. Your privacy rights

Depending on where you live, you may have the right to:

Access the personal information we hold about you.
Correct inaccurate or incomplete data.
Delete your account and associated personal information.
Restrict or object to certain processing.
Withdraw consent at any time (without affecting prior processing).
Lodge a complaint with your local data protection authority.

You can manage most of these from within the app. To exercise any right or delete your account entirely, email privacy@triplelynxmedia.com.

10. California privacy (CCPA)

California residents may request disclosure of the categories of personal information collected, the right to delete their information, and the right not to be discriminated against for exercising these rights. To submit a request, contact privacy@triplelynxmedia.com.

11. Cookies and similar technologies

We use essential cookies and local storage to keep you signed in and remember preferences. We use analytics to understand product usage. You can control cookies through your browser settings; disabling them may affect some features.

12. Changes to this policy

We may update this Privacy Policy from time to time. When we make material changes, we will update the “Last updated” date and, where appropriate, notify you within the app or by email.

13. Contact

Triple Lynx Media Group Inc.
Email: privacy@triplelynxmedia.com